Earn attention
Give brands a medium that earns attention instead of interrupting it — and prove its value with data.
About
The future of
OOH advertising.
We are a Lagos-born advertising-technology company making the sky the most exciting place for brands to tell their story.
01 Our story
Billboards compete with traffic, screens and a thousand other messages. The sky does not. When hundreds of synchronised drones draw a brand above a city, everyone looks up at the same time.
StareNow launched in 2023 to bring that moment to African brands. Our drone light shows and LED drone screens create visual displays in the sky that capture attention and imagination, from concerts and sporting events to city centres and remote landscapes.
What makes it advertising — not just a spectacle — is measurement. We use artificial intelligence to analyse every campaign: reach, engagement, return on ad spend and conversions, so brands can plan the sky alongside the rest of their media.
02 What we believe
Advertising people want to look at.
A skyline near you
LED drones, screens and shows wherever African audiences gather, from Lagos to Accra, Nairobi and Johannesburg.
Clean and safe
Reusable, low-noise, smoke-free shows, flown under licence and to strict safety standards.
03 Why the sky
The billboard nobody can scroll past.
Traditional OOH
- Competes with roadside clutter
- Static and easy to ignore
- Limited to where boards can be built
- Reach is estimated
StareNow
- The only thing in the night sky
- Animated, 3D and emotional
- Reaches stadiums, beaches, remote sites
- Measured with AI analytics
04 Milestones
What we have achieved so far.
Widest coverage in Africa
The widest drone-show coverage on the continent — one team to plan and fly your show, wherever your audience is in Africa.
Government licence
An official licence from the relevant authorities in Nigeria, with strong support for our innovation.
African Excellence Awards
Best OOH Advertising Innovations Business 2024, 2025 and 2026 at the African Excellence Awards, hosted by MEA Markets.
On the world stage
Chosen to exhibit at global events.
05 Board Chairman
Gbeminiyi Laolu-Adewale
Gbeminiyi Laolu-Adewale is a gerontologist, entrepreneur and the founder of Fullcircle Geriatric Care Services, a leading elderly-care provider in Nigeria.
With more than two decades of experience, she has held leadership roles at Deloitte, Procter & Gamble and Diageo. Her move into geriatric care reflects a talent for spotting gaps in underserved sectors — the same instinct behind StareNow’s mission to change advertising through unique audience experiences.
The full team